What is Alexa Ranking?

Alexa is an amazon based company. Who provides commercial web traffic. It ranks websites globally and locally based on different factors.

How does Alexa Ranking work?

Alexa is a website ranking tracking system among the millions of websites based on the amount of traffic that passes through its system (Alexa Browser Toolbar). It only records the traffic from users that have the Alexa toolbar installed on their browser and ignore the rest.

What is Alexa Toolbar?

It is a browser extension or add-on. It displays the ranking of websites. It also sends the user data like I.P. Visited pages, etc. To its server. That’s How they collect data from users.


Importance of Alexa Ranking

It only Records the traffic that passes via its system.

Only people like Blogger’s, Webmasters, SEO experts and Internet Marketers Installs Alexa toolbar.

Suppose your website gets 100k visitors Daily. But 10%, i.e. 1000 have the Alexa toolbar. So Its consider 10% and ignore rest 90%. So very less Audience. But Advertisers consider Alexa Rank So good Alexa Rank can get You Higher Pay.

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Alexa Optimisation Tips

  • First download and install the Alexa toolbar and surf your website.
  • Write Content Related  Blogging, SEO, Web and promote it on webmaster groups and forums. It will help you get more audience who has the Aexa toolbar installed.
  • Write Article related to Alexa.

Add the Alexa widget on your website. Ask your friend to install Alexa toolbar and regularly visit your website. This way you can get more links to your webpage that will improve your Alexa.

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